The
Business
Analyst
provides the tools and data required to integrate,
analyse and understand your customers, your markets and
your competition.
The
Business Analyst
builds on the power of ESRI’s Business Analyst Extension
for ArcGIS to provide both a spatial context as well as
a comprehensive library of Australian business
intelligence, census, and geographic reference data. It
is powerful on its own but becomes even better when the
user’s own business data is integrated for analysis and
spatial visualization.
The intuitive power of maps often
reveals trends and opportunities might not be identified
when analysing long lists of figures.
Navigate has sourced data from the
leading suppliers of census, business, customer and
household data along with geographic reference data and
incorporated it into the ABA to provide a complete
business analysis and presentation environment.
Features include: - Customer Market
Analysis, Customer Prospecting, Store Market Analysis
and Store Prospecting.